Tuesday, January 5, 2010

Fair Trade Egypt...quite an encounter!


A whole day spent in the Bekaa valley with Mother Nature looking as gorgeous as ever. We were with the company of Miss Mona El-Sayed, manager of Fair Trade Egypt, who we had the pleasure to meet for the first time in Jordan and again at the ESCWA workshop in Beirut. We seized the opportunity of her presence in Lebanon to give her a “Fair Trade Tour” to one of our cooperatives, followed by a visit to the historic ruins of Anjar.

Fair Trade Egypt focused its activity on handicrafts made by ethnic groups present in remote areas all over the country. Each of their products is therefore a result of a traditional know-how, a culture, a story.

A story that we were proud to listen to and to deepen with our own experience, because at the end of the day, whether you are in Africa, Asia or anywhere else, your heart will definitely pound to these success stories taking birth in the South.

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